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Superior Preference Colorant, Rich Luminous Conditioning, Light Ash Brown/Cooler 6A - 1 Each , $14.99
This Kit Contains: color optimizing creme; color gel; care supreme multi-dose conditioner (6 weekly treatments); superior colorist gloves; pro-precise applicator; insert. Fade-defying color + shine system. With shine serum. Up to 8 weeks of fade-defying color. Level 3. Permanent. Experience Preference, our true gold standard of beautiful color and shine. Preference's Superior Fade-Defying Color and Shine System creates a rich long-lasting color spectrum with luminosity, shine and beautiful gray coverage. Luminous color shines from every strand and defies fade-out for up to 8 beautiful weeks. Plus, our color protective Care Supreme Conditioner formulated with Golden Camelina Oil, anti-oxidant Vitamin E and UV Filter helps keep first day color vibrancy and provides silky, resilient hair. From root to tip, color won't fade-out, turn dull or brassy. Because you're worth it. Questions? Need shade advice? Contact the experts at L'Oreal Consumer Affairs 1-800-631-7358 or visit www.lorealparis.com. Made in Mexico.
![Superior Preference Colorant, Rich Luminous Conditioning, Light Ash Brown/Cooler 6A - 1 Each](https://images.cdn.retail.brookshires.com/cell/7bde1151-cfdc-456b-bbc6-1adac7ef8e31.jpeg)
Excellence Permanent Haircolor, Creme, Light Brown 6 - 1 Each , $17.49
Level 3. Non-drip creme. Triple protection color. Ceramide + Pro-Keratine + Collagen. 100% resistant gray coverage rich, radiant color. Revitalized hair. New look. Nothing protects or covers gray better (compared to each leading competitor's top selling brand). Super rich care for super rich color. Nothing protects better (compared to each leading competitor's top selling brand). Our exclusive Triple Protection System deeply cares for your hair. Infused with Ceramide, Pro-Keratine Complex and Collagen the caring system absorbs deep into the hair to treat from the inside out. Nothing covers gray better (compared to each leading competitor's top selling brand). The rich protective creme generously wraps each fiber to cover until the very last gray. Your color is rich, radiant, even and adheres perfectly even on resistant grays. Absolutely gorgeous color. Rich, radiant, impeccable from root to tip. There's a reason it's called excellence. If you are deciding between 2 excellence shades, choose the lighter. Up to 8 Weeks Intensive Care: Our exclusive Triple Protection System provides conditioning care in every step. Hair is perfectly protected for up to 8 weeks. Pre-color treatment with ceramide. Protects and primes hair for even color results. 1. Developer. 2. Color creme with Pro-Keratine complex. Wraps each fiber for flawless, even coverage. 3. Conditioning treatment with collagen. Locks in color for lasting radiance. 5x more conditioner that the leading brand (Colorsilk hair color by Revlon). Exclusive color comb for precise and quick color deposit. Any questions? Contact the Consumer Care Center toll free at 1-800-631-7358 or visit www.lorealparisusa.com. Made in Mexico.
![Excellence Permanent Haircolor, Creme, Light Brown 6 - 1 Each](https://images.cdn.retail.brookshires.com/cell/481d90e8-72ec-4e66-8060-25078ecd3e4e.jpeg)
Magic Root Cover Up Concealer Spray, Light Brown - 2 Ounce , $13.99
Temporary gray. Seconds to flawless roots: No more grays. No more compromises. Quick & easy, dries in a flash. Light weight, no smudging or sticky residue when dry. Lasts 1 shampoo. Ammonia-free, peroxide-free, no synthetic dyes. Customized for natural light brunettes. www.lorealparisusa.com. Any questions? Contact the Consumer Care Center Toll Free at 1-800-631-7358 or visit www.lorealparisusa.com. Made in USA of US and/or imported ingredients.
![Magic Root Cover Up Concealer Spray, Light Brown - 2 Ounce](https://images.cdn.retail.brookshires.com/cell/c5fe91db-e832-46d8-9d98-4b430af27275.jpeg)
TRESemme Shampoo, Rich Moisture - 28 Fluid ounce , $4.99
There’s something about silky hair that’s full of natural movement that lets you take on the day with confidence. You can now get that style without having to go to a salon with TRESemme Rich Moisture Shampoo for Dry Hair. This hydrating shampoo is designed to deliver intense hydration to dry strands, leaving your hair with a beautiful, healthy, salon-worthy shine. The end result? Gorgeously silky hair that lasts and lasts. How to use the Rich Moisture System: Step 1: Apply the shampoo to wet hair liberally and gently massage the scalp and roots with fingertips to work into a lather. Step 2: Lightly squeeze the TRESemme Rich Moisture Conditioner for Dry Hair from roots to ends and rinse thoroughly. Step 3: Finish and style with your favorite TRESemme products. This TRESemme shampoo is free from Parabens, Mineral Oils, Dyes, and DMDM Hydantoin. We've always understood that style is more than a look: it's a part of you. With our professional quality care, a world of style possibilities is yours to achieve. Every choice we make at TRESemme, from the values we promote—such as not testing on animals and being PETA-approved—to the stylists we work with, down to the carefully selected ingredients we use, are made with intention and inspired by the latest trends and style. Because 70 years on, we believe in the power of style. So tell your story, land that job, make your mark – and achieve your aspirations with confidence. With TRESemme, your style can match your ambition.
![TRESemme Shampoo, Rich Moisture - 28 Fluid ounce](https://images.cdn.retail.brookshires.com/cell/c235232e-111d-41c0-9ab4-103a876a6067.jpeg)
Nix Shampoo Lice Treatment Kit, All-in-One - 1 Each , $20.99
Pediatrician recommended No.1 brand. Kills super lice & eggs. Kills & cleans. Pesticide free (Suffocates lice with mineral oil instead of using traditional pesticides). Indications for Use: Nix Ultra Shampoo All-in-One Lice Treatment Kit is intended to kill and remove head lice and their eggs from adults and children one year of age and older. 1. Kills lice & eggs including super lice. 2. Cleans hair. No additional shampoo step necessary. Kills Super Lice & Eggs: Harder-to-kill Super Lice have developed resistance to many traditional lice treatments. The number of Super Lice continues to increase in the United States. Nix Ultra Shampoo is specially designed to kill Super Lice and regular lice, including eggs, by suffocation. Nix Ultra Shampoo: Kills super lice; kills lice; kills eggs; cleans hair; no. 1 Pediatrician recommended brand; no. 1 Pharmacist recommended brand; Nix lice removal comb; lightly scented; no parabens, phthalates, colorants, dyes. Effective and easy to use Nix Lice removal comb.
![Nix Shampoo Lice Treatment Kit, All-in-One - 1 Each](https://images.cdn.retail.brookshires.com/cell/11429297-01d1-4141-a4f2-628be5102429.jpeg)
John Frieda Hairspray, Moisture Barrier, Firm Hold - 12 Ounce , $9.99
London. Paris. New York. 24-hour hold & humidity resistance. What it Does: Provides intense 24-hour hold with humidity protection. Lets you lock out moisture as you lock in style. www.johnfrieda.com. For further information visit www.johnfrieda.com or call 1-800-521-3199. Made in USA or US & imported ingredients.
![John Frieda Hairspray, Moisture Barrier, Firm Hold - 12 Ounce](https://images.cdn.retail.brookshires.com/cell/5fc24171-d562-4d3e-9009-f252aa6a552b.jpeg)
Superior Preference Colorant, Warmer, Dark Auburn 4R - 1 Each , $14.99
This Kit Contains: Color optimizing creme; Color gel; Care Supreme multi-dose conditioner (6 weekly treatments); Superior colorist gloves; Pro-precise applicator; Insert. Permanent. Level 3. With shine serum. Up to 8 weeks of fade-defying color. Fade-defying color + shine system. New look. High tenacity dyes, rich luminous conditioning colorant. Experience Preference, our true gold standard of beautiful color and shine. Fade Resistant Technology: High Tenacity Dye molecules lock together in the hair fiber to help resist wash out and keep color fresh. Preference's superior fade-defying color and shine system creates a rich long-lasting color spectrum with luminosity, shine and beautiful gray coverage. Luminous color shines from every strand and defies fade-out for up to 8 beautiful weeks. Plus, our color protective Care Supreme conditioner formulated with golden Camelina oil, anti-oxidant vitamin E and UV filter helps keep first day color vibrancy and provides silky, resilient hair. From root to tip, color won't fade-out, turn dull or brassy. Pro-precise applicator. Because you're worth it. Questions? Need shade advice? Contact the experts at L'Oreal Consumer Affairs 1-800-631-7358 or visit www.lorealparis.com. Made in Mexico.
![Superior Preference Colorant, Warmer, Dark Auburn 4R - 1 Each](https://images.cdn.retail.brookshires.com/cell/27f74843-987b-4e84-8350-e5a7da11dcc8.jpeg)
Superior Preference Permanent Color, Cooler, Extra Light Ash Blonde, LB01 - 1 Each , $14.99
Level 3. Ultra-lightening color and shine system. Rich luminous conditioning colorant. With shine serum. Up to 8 weeks of fade-defying color. Experience Preference, our true gold standard of beautiful color and shine. Preference's Superior Fade-Defying Color and Shine System creates a rich long-lasting color spectrum with luminosity, shine and beautiful gray coverage. Luminous color shines from every strand and defies fade-out for up to 8 beautiful weeks. Plus, our color protective Care Supreme Conditioner formulated with golden Camelina oil, antioxidant vitamin E and UV filter helps keep first day color vibrancy and provides silky, resilient hair. From root to tip, color won't fade-out, turn dull or brassy. Pro-precise applicator. With shine serum. This Kit Contains: Color optimizing creme, color gel, care supreme multi-dose conditioner (6 weekly treatments), superior colorist gloves, pro-precise applicator, insert. www.lorealparis.com. Made in Mexico.
![Superior Preference Permanent Color, Cooler, Extra Light Ash Blonde, LB01 - 1 Each](https://images.cdn.retail.brookshires.com/cell/5a83413e-ecdd-4c09-a50f-e8132c623d83.jpeg)
Superior Preference Permanent Color, Lightest Natural Blonde 9-1/2 NB - 1 Each , $14.99
Level 3. Fade-defying color + shine system. Rich luminous conditioning colorant. Natural. With shine serum. Up to 8 weeks of fade-defying color. Experience Preference, our true gold standard of beautiful color and shine. Preference's Superior Fade-Defying Color and Shine System creates a rich long-lasting color spectrum with luminosity, shine and beautiful gray coverage. Luminous color shines from every strand and defies fade-out for up to 8 beautiful weeks. Plus, our color protective Care Supreme Conditioner formulated with golden Camelina oil, antioxidant vitamin E and UV filter helps keep first day color vibrancy and provides silky, resilient hair. From root to tip, color won't fade-out, turn dull or brassy. Pro-precise applicator. With shine serum. This Kit Contains: Color optimizing creme, color gel, care supreme multi-dose conditioner (6 weekly treatments), superior colorist gloves, pro-precise applicator, insert. Because you're worth it. www.lorealparis.com. Made in Mexico.
![Superior Preference Permanent Color, Lightest Natural Blonde 9-1/2 NB - 1 Each](https://images.cdn.retail.brookshires.com/cell/00d0fa09-0da6-448f-8f6c-be43ef0da07a.jpeg)
Superior Preference Permanent Color, Natural, Soft Black 3 - 1 Each , $14.99
Level 3. With shine serum. Up to 8 weeks of fade-defying color. Fade-defying color + shine system. Rich luminous conditioning colorant. Same great shade. New look. Experience Preference, our true gold standard of beautiful color and shine. Preference's Superior fade-defying color and shine system creates a rich long-lasting color spectrum with luminosity, shine and beautiful gray coverage. Luminous color shines from every strand and defies fade-out for up to 8 beautiful weeks. Plus, our color protective care supreme conditioner formulated with golden camelina oil, anti-oxidant vitamin E and UV filter helps keep first day color vibrancy and provides silky, resilient hair. From root to tip, color won’t fade-out, turn dull or brassy. Pro-precise applicator. This Kit Contains: color optimizing creme; color gel; care supreme multi-dose conditioner (6 weekly treatments); Superior colorist gloves; pro-precise applicator; insert. Questions? Need shade advice? Contact the experts at L'Oreal consumer affairs 1-800-631-7358 or visit www.lorealparis.com. Because you're worth it. Made in Mexico.
![Superior Preference Permanent Color, Natural, Soft Black 3 - 1 Each](https://images.cdn.retail.brookshires.com/cell/34755bb4-f3a9-42a9-b5d9-86238daef13c.jpeg)
Superior Preference Permanent Color, Warmer, Golden Blonde 8G - 1 Each , $14.99
Level 3. With shine serum. Up to 8 weeks of fade-defying color. Fade-defying color + shine system. Rich luminous conditioning colorant. Experience Preference, our true gold standard of beautiful color and shine. Preference's superior fade-defying color and shine system creates a rich long-lasting color spectrum with luminosity, shine and beautiful gray coverage. Luminous color shines from every strand and defies fade-out for up to 8 beautiful weeks. Plus, our color protective Care Supreme conditioner formulated with golden camelina oil, antioxidant vitamin E and UV filter helps keep first day color vibrancy and provides silky, resilient hair. From root to tip, color won't fade-out, turn dull or brassy. Pro-precise applicator. This Kit Contains: Color optimizing creme; Color gel; Care Supreme multi-dose conditioner (6 weekly treatments); Superior colorist gloves; Pro-precise applicator; Insert. Questions? Need shade advice? Contact the experts at L'Oreal Consumer Affairs 1-800-631-7358 or visit www.lorealparis.com. Because you're worth it. Made in Mexico.
![Superior Preference Permanent Color, Warmer, Golden Blonde 8G - 1 Each](https://images.cdn.retail.brookshires.com/cell/15b390d5-8ae2-4b00-a446-f6055019fc8a.jpeg)
Superior Preference Permanent Haircolor, Cooler, Medium Ash Brown 5A - 1 Each , $14.99
Level 3. With shine serum. Up to 8 weeks of fade-defying color. Fade-defying color + shine system. Rich luminous conditioning colorant. Experience Preference, our true gold standard of beautiful color and shine. Preference's Superior Fade-Defying Color and Shine System creates a rich long-lasting color spectrum with luminosity, shine and beautiful gray coverage. Luminous color shines from every strand and defies fade-out for up to 8 beautiful weeks. Plus, our color protective Care Supreme Conditioner formulated with Golden Camelina oil, anti-oxidant vitamin E and UV filter helps keep first day color vibrancy and provides silky, resilient hair. From root to tip, color won't fade-out, turn dull or brassy. Pro-precise applicator. With shine serum. This kit contains: Color optimizing creme, color gel, care supreme multi-dose conditioner (6 weekly treatments), superior colorist gloves, pro-precise applicator, insert. Because you're worth it. Shade guide. 5A is a cocoa brown shade with ash tones, which will minimize red/orange tones. For optimal color results, use on your natural dark blonde to darkest brown hair. Shade tips. If you hesitate between two Preference shades, choose the lightest one. On more than 50% gray, your results will be slightly lighter-looking than the results shown. On red hair, your color results will be medium soft reddish brown. Questions? Need shade advice? Contact the experts at L’Oreal consumer affairs 1-800-631-7358 or visit www.lorealparis.com. Made in Mexico.
![Superior Preference Permanent Haircolor, Cooler, Medium Ash Brown 5A - 1 Each](https://images.cdn.retail.brookshires.com/cell/09d73b14-bfab-4b88-8985-6a50ed176357.jpeg)
Superior Preference Permanent Haircolor, Natural, Dark Brown 4 - 1 Each , $14.99
Level 3. With shine serum. Up to 8 weeks of fade-defying color. Fade-defying color + shine system. Rich luminous conditioning colorant. Experience Preference, our true gold standard of beautiful color and shine. Preference's Superior Fade-Defying Color and Shine System creates a rich long-lasting color spectrum with luminosity, shine and beautiful gray coverage. Luminous color shines from every strand and defies fade-out for up to 8 beautiful weeks. Plus, our color protective Care Supreme Conditioner formulated with Golden Camelina oil, anti-oxidant vitamin E and UV filter helps keep first day color vibrancy and provides silky, resilient hair. From root to tip, color won't fade-out, turn dull or brassy. Pro-precise applicator. With shine serum. This kit contains: Color optimizing creme, color gel, Care Supreme multi-dose conditioner (6 weekly treatments), superior colorist gloves, pro-precise applicator, insert. Because you're worth it. Shade guide. 4 is a rich, coffee brown shade which will maintain the natural tones of your hair. For optimal color results, use on your natural light brown to darkest brown hair. Shade tips. If you hesitate between two Preference shades, choose the lightest one. On more than 50% gray, your results will be slightly lighter-looking than the results shown. On red hair, your color results will be dark reddish brown. Questions? Need shade advice? Contact the experts at L’Oreal consumer affairs 1-800-631-7358 or visit www.lorealparis.com. Made in Mexico.
![Superior Preference Permanent Haircolor, Natural, Dark Brown 4 - 1 Each](https://images.cdn.retail.brookshires.com/cell/945d45dc-dd8d-4dc6-8f65-a6b1d4a4acbe.jpeg)
Superior Preference Permanent Haircolor, Natural, Medium Blonde 8 - 1 Each , $14.99
Level 3. With shine serum. Up to 8 weeks of fade-defying color. Fade-defying color + shine system. Rich luminous conditioning colorant. Experience preference, our true gold standard of beautiful color and shine. Preference's Superior Fade-Defying Color and Shine System creates a rich long-lasting color spectrum with luminosity, shine and beautiful gray coverage. Luminous color shines from every strand and defies fade-out for up to 8 beautiful weeks. Plus, our color protective Care Supreme Conditioner formulated with Golden Camelina oil, anti-oxidant vitamin E and UV filter helps keep first day color vibrancy and provides silky, resilient hair. From root to tip, color won't fade-out, turn dull or brassy. Pro-precise applicator. With shine serum. This kit contains: Color optimizing creme, color gel, care supreme multi-dose conditioner (6 weekly treatments), superior colorist gloves, pro-precise applicator, insert. Because you're worth it. Shade guide: 8 is a macadamia blonde shade which will maintain the natural tones of your hair. For optimal color results, use on your natural light blonde to light brown hair. Shade tips. If you hesitate between two Preference shades, choose the lightest one. On more than 50% gray, your results will be slightly lighter-looking than the results shown. On red hair, your color results will be blonde with reddish tones. Questions? Need shade advice? Contact the experts at L’Oreal consumer affairs 1-800-631-7358 or visit www.lorealparis.com. Made in Mexico.
![Superior Preference Permanent Haircolor, Natural, Medium Blonde 8 - 1 Each](https://images.cdn.retail.brookshires.com/cell/3e1079b9-5cfc-45c0-9853-70f6603d6021.jpeg)
Excellence Permanent Haircolor, Medium Brown 5 - 1 Each , $17.49
Level 3. Non-drip. Ceramide + pro-keratine + collagen. 100% long-lasting gray coverage. Rich, radiant color. Revitalized hair. Nothing protects better (compared to each leading competitor’s top selling brand). New look. Super rich care for super rich color. Nothing Protects Better (Compared to each leading competitor's top selling brand). Our exclusive Triple Protection System deeply cares for your hair. Infused with Ceramide, Pro-Keratine Complex and Collagen the caring system absorbs deep into the hair to treat from the inside out. Nothing covers gray better (Compared to each leading competitor's top selling brand). The rich protective creme generously wraps each fiber to cover until the very last gray. Your color is rich, radiant, even and adheres perfectly even on resistant grays. Absolutely gorgeous color. Rich, radiant, impeccable from root to tip. There's a reason it's called excellence. Dark blonde. Light brown to medium brown. Dark brown to darkest brown. If you are deciding between 2 excellence shades, choose the lighter. Up to 8 weeks intensive care. Our exclusive triple protection system provides conditioning care in every step. Hair is perfectly protected for up to 8 weeks. Pre-color treatment with ceramide. Protects and primes hair for even color results. 1. Developer. 2. Color crème with pro-keratine complex. Wraps each fiber for flawless, even coverage. 3. Conditioning treatment with collagen. Locks in color for lasting radiance. 5X more conditioner than the leading brand (Colorsilk hair color by Revlon). Exclusive color comb for precise and quick color deposit. Any questions? Contact the consumer care center toll free at 1-800-631-7358 or visit www.lorealparisusa.com. Made in Mexico.
![Excellence Permanent Haircolor, Medium Brown 5 - 1 Each](https://images.cdn.retail.brookshires.com/cell/32994424-3f10-42f0-a4e2-d029f3e5bcd6.jpeg)
Superior Preference Colorant, Warmer, Medium Golden Brown 5G - 1 Each , $14.99
This Kit contains: Color optimizing creme, color gel, care supreme multi-dose conditioner (6 weekly treatments), superior colorist gloves, pro-precise applicator, insert. Permanent. With shine serum. Up to 8 weeks of fade-defying color. Fade-defying color + shine system. Rich luminous conditioning colorant. Level 3. Experience Preference, our true gold standard of beautiful color and shine. Preference's Superior Fade-Defying Color and Shine System creates a rich long-lasting color spectrum with luminosity, shine and beautiful gray coverage. Luminous color shines from every strand and defies fade-out for up to 8 beautiful weeks. Plus our color protective Care Supreme Conditioner formulated with Golden Camelina oil, anti-oxidant vitamin E and UV filter helps keep first day color vibrancy and provides silky, resilient hair. From root to tip, color won't fade-out, turn dull or brassy. Pro-precise applicator. Because you're worth it. Questions? Need shade advice? Contact the experts at L'Oreal Consumer Affairs 1-800-631-7358 or visit www.lorealparis.com. Made in Mexico.
![Superior Preference Colorant, Warmer, Medium Golden Brown 5G - 1 Each](https://images.cdn.retail.brookshires.com/cell/7629b7b0-ef84-4c9d-ac12-543b31f5553e.jpeg)
Just For Men Facial Hair Color Kit, Multiple Application, Light Brown, Mustache & Beard - 1 Each , $15.99
Facial Hair Color Kit, Multiple Application, Light Brown, Mustache & Beard
![Just For Men Facial Hair Color Kit, Multiple Application, Light Brown, Mustache & Beard - 1 Each](https://images.cdn.retail.brookshires.com/cell/34049bd6-dfbb-40e9-83b6-2d928f70ef3f.jpeg)